First off, if you haven’t read it yet. Here is the “WHY” of our love of UGLY.
N.B. WE LOVE UGLY, and everything below is labelled as such with great admiration and respect.
N.B.2. We’re going slight SOFT-UGLY vs Truly Out There, just so you’re not immediately repelled.
Key takeaways from Monday’s newsletter:
UGLY is a necessary relief from the hegemony of…