FOR SCALE

FOR SCALE

ANONYMOUSLY INTERVIEWED INDUSTRY POWER PLAYER (IV): THE INFLUENCER

DISCUSSED: "INFLUENCER" CULTURE; A BRAND THAT ACTUALLY IS SORT OF DOING IT OK; WHAT'S F*CKED ABOUT MOOD BOARDS; THE NEW FRICK; SHY NERDS; ONE TIME AT THE STAHL HOUSE; THE IMPOSSIBLE FUTURE OF SUBSTACK

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FOR SCALE
Aug 04, 2025
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*HEY TEAM, IF YOU ENJOY “FOR SCALE” IT MAY BE OBVI TO SAY: SHARING POSTS HELP US IMMENSELY. OR CONSIDER A 💟*

DEAR SNOOPS,

Many great pals of “FOR SCALE” are unenviably unable to publicly express their very learned opinions because their TOP TIER EMPLOYMENT STATUS requires a certain diplomacy.

No longer.

Enter: THE “ANONYMOUS INTERVIEW”, wherein we provide a release from BRAND OATH BONDAGE and the DIPLOMACY NEEDED AS A RESULT OF PERSONAL PROFILE and allow the ‘POWER PLAYER’ to gab freely.

THIS IS PART IV. (All four parts are here: THE COLLECTION: ANONYMOUSLY INTERVIEWED INDUSTRY POWER PLAYERS.)

SOME ENTICING QUOTES:

“I do respect brands like ******* [FIND OUT BELOW!] that have developed a certain type of mass audience.”

and

“Subst*ck and Patreon will be there, but the subscriber model can only work for the focused and curious (a minority) and any content viewed at scale will be algor*thm-driven almost by definition.” (BUMMER!!! LET’S SEE IF THEY HAVE A SOLUTION.)

and

“How can you, in ten seconds, explain to somebody who their whole life has been fed visual propaganda about how wealth = taste, that actually that cloud sofa with a massive flat screen and an ottoman the size of an outhouse are not the pinnacle of good design?” [YOU CAN’T!]

HERE WE GO…

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