COLLECTION: "ANONYMOUSLY INTERVIEWED INDUSTRY POWER PLAYERS"

Many great pals of “FOR SCALE” are unenviably unable to publicly express their very learned opinions because their TOP TIER EMPLOYMENT STATUS requires a certain diplomacy. NO LONGER.

PART IV: THE INFLUENCER

DISCUSSED: "INFLUENCER" CULTURE; A BRAND THAT ACTUALLY IS SORT OF DOING IT OK; WHAT'S F*CKED ABOUT MOOD BOARDS; THE NEW FRICK; SHY NERDS; ONE TIME AT THE STAHL HOUSE; THE IMPOSSIBLE FUTURE OF SUBSTACK

PART III: THE “IT” DÉCOR STUDIO

DISCUSSED: "CREATING A DESIGN IMAGE" (BAD); WHO SHOULD *NOT* BE PART OF "THE DESIGN WORLD"; WHAT AND…